Paying homage to iconic 1922 horror flick Nosferatu, it sees Papa Emeritus III (in ‘Dapper Papa’ mode) and the Ghouls watching a movie starring, er, Papa Emeritus III (in ‘Pope Papa’ mode). The video for Square Hammer was another typical instance of evil-imagery-meets-daft-fun. It was yet more evidence that Ghost had not only perfected the formula of merging heavy metal evilness with irresistible pop hooks, but had started to properly infiltrate the mainstream. A few months after its release, Square Hammer would also be used as the theme song for a major WWE show, NXT Takeover: San Antonio, even being used to soundtrack the ‘hype video’ for that pay-per-view’s headline match. The track was a smash hit, eventually reaching the No.1 spot on the Billboard Mainstream Rock chart - the first song by a Swedish band to do so.
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